High-Concept High-Tech Creative Development
with some of the best thinking and executional capabilities from some of finest
advertising, marketing, and technology minds on either coast.
Most X-TEAM members have worked together for over a dozen
years on national clients like Wellpoint, Miller, McDonalds, and Chevy.
William Lopez is President of Xpectrum, specializing in delivering complete marketing packages in So. California.
Andre Smith of the FraserSmith Group of NYC has vast experience in niche marketing and promotional events.
Joe Mauro and John Gallagher are partners in Center2theEdge, a high- concept high-tech development boutique specializing in Social Media and digital entertainment.
Mark Sitely of Beyond Belief is one of the top creatives in the U.S. specializing in the production of innovative tv advertising.
X-TEAM Areas of Xpertise
• Auto marketing, tv and print advertising, direct mail, and promotions like Lopez created for Jessup Auto Plaza.
• Creation and production of image ads like Sitley created for BMW, Volvo, Jaguar, Volkswagen, Porsche, Audi, and Suburu.
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• Awareness programs like a Mauro sweepstakes displaying new Chevies in 50+ Marriot lobbies.
• Traffic Building promos like Mauro did for KFC, Smith for McDonalds, and Gallagher for Bacardi, Miller, and Chevy.
• Comprehensive dealer Kits like Smith, Gallagher, and Mauro created for McDs
• Relationship programs like Lopez , Smith and Gallagher created for BlueCross BlueShield.
